Return of Social Gatherings May Spur Beauty Sales

But consumers are mindful about the environmental impact of their shopping choices, according to Accenture.

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By: Christine Esposito

Editor-in-Chief

After a year of Zooms and Facetime calls, face-to-face socializing will make a return this holiday season—and that is good news for the beauty industry.   Findings from the Accenture’s 15th Annual Holiday Shopping Survey, show that more than half (51%) of people—rising to 59% of consumers under 32 years old— intend to go to parties or to meals out, 44% plan to head out to festive events with others, 59% hope to visit friends and family at home. These social gatherings could lead to an increase...

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